Meta Ads Management
Facebook & Instagram Advertising for US Businesses
I build and manage full-funnel Meta Ads campaigns that turn ad spend into measurable revenue. No junior handoffs, no templated playbooks — senior-level strategy and daily optimization from someone who's managed over $2M in ad spend.
Campaign Strategy & Audience Architecture
I build your campaign structure around your business goals — not Meta's default suggestions. Custom audiences from your CRM data, lookalikes, interest stacks, and geo-targeting for US markets.
Creative Direction & Ad Copy
High-converting ad creative that stops the scroll. I direct the messaging strategy, write the copy, and test variations systematically to find what resonates with your audience.
Full-Funnel Retargeting
Most businesses lose money because they only run top-of-funnel ads. I build retargeting sequences for website visitors, video viewers, and abandoned carts that convert warm audiences into customers.
Budget Management & Scaling
Whether you're spending $5K or $100K+ per month, I manage budget allocation across campaigns to maximize ROAS. Scaling profitable campaigns while killing underperformers — no wasted spend.
Tracking & Attribution
Pixel setup, Conversions API (CAPI), and UTM strategy to ensure every conversion is tracked accurately. You'll know exactly which ads drive revenue, not just clicks.
Weekly Reporting & Optimization
Transparent weekly reports with ROAS, CPL, CPA, and conversion data. No vanity metrics. I show you what I see, and I optimize daily — not once a month.
Ideal for
US businesses spending $5K+/month on Meta who need better ROAS and lower cost per acquisition. Ecommerce brands, lead generation businesses, healthcare providers, and service companies looking for senior-level campaign management without the agency overhead.
Frequently Asked Questions
How much should I spend on Meta Ads?
I typically work with businesses spending $5,000+/month on Meta Ads. This allows enough budget for proper testing, audience building, and optimization. Below that threshold, it's difficult to gather statistically significant data for optimization decisions.
How long until I see results from Facebook Ads?
Initial performance data comes within the first 2 weeks. Meaningful optimization happens in weeks 3–6 as we gather enough data for Meta's algorithm to learn. Full campaign maturity with optimized ROAS typically takes 60–90 days.
Do you handle the creative and copy too?
I direct the creative strategy and write all ad copy. For visual assets, I provide detailed creative briefs and can work with your design team or recommend production partners. The messaging and positioning is always mine.
Ready to scale your Meta Ads?
Book a free strategy call. I'll audit your current Meta setup and show you exactly where the opportunity is.
Book a Free Strategy Call