Growth Consulting
Fractional CMO / Growth Lead for US Companies
Senior marketing leadership without the full-time salary. I embed in your business as a fractional CMO — owning strategy, overseeing execution, and driving measurable growth across all channels.
Marketing Strategy & Competitive Analysis
Full audit of your marketing stack, competitive landscape, and growth opportunities. I build a data-driven strategy aligned with your revenue goals and budget constraints.
Channel Mix & Budget Allocation
Which channels deserve your budget? I analyze your customer journey to determine the right mix of paid media, organic, email, and content — then allocate budget for maximum impact.
Funnel Audit & CRO
Where are you losing prospects? I audit your entire funnel — from first touch to closed deal — and implement conversion rate improvements at every stage.
CRM & Marketing Automation
CRM setup, lead scoring, email automation, and follow-up sequences. I build the systems that turn leads into customers on autopilot.
Team & Vendor Management
Hiring marketers? Evaluating agencies? I help you build and manage your marketing team or vendor roster, providing the oversight that ensures quality execution.
Weekly Strategy & Async Access
Weekly strategy calls plus async Slack and email access. I'm embedded in your business without being on your payroll. You get CMO-level thinking on a fractional budget.
Ideal for
US companies at $1M–$20M revenue that need a senior marketing brain without a $200K+/year full-time CMO hire. Businesses that have outgrown random tactics and need strategic leadership to unlock their next growth phase.
Frequently Asked Questions
What's the difference between a fractional CMO and an agency?
An agency executes tactics. A fractional CMO owns your marketing strategy. I sit at the leadership level — making decisions about channel mix, budget allocation, team hiring, and vendor management. I can also execute campaigns directly or oversee the teams that do.
How many hours per week is a fractional CMO engagement?
Most engagements are 10–20 hours per week, depending on scope. This includes a weekly strategy call, async communication, campaign oversight, and strategic work. The exact structure is customized to your business needs.
When does a company need a fractional CMO?
When you've outgrown random marketing tactics but aren't ready for a $200K+ full-time CMO hire. Typically companies at $1M–$20M revenue that need strategic marketing leadership to break through their current growth ceiling.
Need marketing leadership?
Book a free call. Let's talk about where your marketing is today and what strategic leadership could unlock.
Book a Free Strategy Call